Gian Luca Serra

Group Treasurer

Bally Shoe Factories Ltd, Switzerland

Industry:
Shoes, accessories and apparel
Annual turnover:
€300m
Treasury staff:
4 plus 3 regional finance support
Treasury structure:
Centralised
TMS:
Yes
Cross-border pooling:
No
Cash rich or debt:
Debt

Speaker profile

Gian Luca Serra is the Group Treasurer of Bally in Switzerland. He grew his Finance experience in a dealer car group he joined Bally in 2001 and since 2005 he is covering his role directly managing the two main pillar of the Group working capital: credit risk and payments flows.

Corporate profile

Bally the Swiss Heritage Luxury House – was founded in Switzerland in 1851, by Carl Franz Bally in the Swiss hamlet of Schoenenwerd. Since its beginnings Bally’s craftsmen have been renowned for their innovation and skill producing highest quality shoes in the finest leathers. Extensive archives attest to the brand’s rich heritage, and as a source of inspiration, generate an unrivalled continuity in style and design. To this day the production and development facilities in Switzerland and Italy continue to house expert craftsmen capable of meeting and surpassing the challenges presented by modern design. Bally, whose collections today include shoes, leather goods and ready-to-wear emerges as the longest running global luxury brand in the world, with business continuing to go from strength to strength. Bally is owned by the LABELUX Group which is also shareholder of Solange Azagury-Partridge, Derek Lam and Zagliani